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Xplora and HMD Global collaborate for essential smartphones and smartphones for the youth

29. 10. 2024 Tuesday / By: Robert Denes / Business / Exact time: BST / Print this page

N orwegian Xplora Technologies announced today that it has entered into a strategic partnership with HMD Global of Finland. According to Xplora, the goal of the collaboration is to expand into the youth phone market. Xplora is particularly known for its smartwatches for children, which have also become popular in Finland. Now the company aims to expand its product range with phones targeting young (10-15 years old) and older consumers.

Among others, there will be basic smartphones and smartphones on which HMD Global is responsible for hardware development. In addition, HMD Global is responsible for product warehousing and distribution, while Xplora focuses on expanding its ordering services. In exchange for the partnership, HMD Global will receive a share of activation revenue for Xplora's services.

"We have partnered with HMD Global to better serve young users transitioning from smartwatches. We will be launching a range of feature phones and smartphones designed specifically for young users. Xplora features an award-winning family IoT platform, parental controls and pre-installed SIM connectivity these devices," says Xplora's press release.

According to Xplora, recently there has been a growing demand among parents for more suitable smartphone solutions for children. This is consistent with recent research on child development, particularly the negative effects of social media and excessive smartphone use on children's mental health.

The first products of Xplora's collaboration with HMD Global will be on display at Mobile World Congress (MWC) in March 2025.

"We are excited to partner with HMD Global as we expand into the youth market. This partnership will create state-of-the-art equipment and significantly reduce our financial risk by outsourcing distribution and working capital. Additionally, expanding our product portfolio will help us retain our customers for a longer period of time." , and extend their journey with Xplora,"said Sten Kirkbak, CEO of Xplora.

"We are delighted to partner with Xplora to offer technology that supports the unique needs of young users. At the heart of our collaboration is the creation of healthy and safe digital experiences, providing essential functions without unnecessary distractions, leveraging our many years of industry experience,"said Jean-Francois. Baril, CEO of HMD Global.


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